"Rudy Velthuis (TeamB)" <✉rvelthuis.de> wrote in message 
news:✉forums.codegear.com...

> Ever heard that car sales slow down a lot and people must be enticed to
> buy a car by reducing prices when a new model is announced? This is a
> similar situation.

Ever hear of Microsoft giving out its beta of Windows 7 to anyone who wanted 
it for a *year* prior to release, so that the positive buzz it generated 
would help sales?


Plus, note that car manufacturers DO announce and publicize their new models 
well before they come out, and display many proof-of-concept vehicles at 
trade shows and in the media (mosf of us have been hearing about the Chevy 
Volt now for 5 years...).  So they obviously think any decrease in sales are 
worth it.